Taking The Industry By Storm

Taking The Industry By Storm

Producer Will Packer has officially taken the film industry by storm. Having produced two box office hits in one year has propelled him to the top of his game. In September of 2007, the industry trade magazine Daily Variety selected Packer as one of their “10 Producers to Watch.” Subsequently, Packer was acknowledged on several high profile lists including; Giant magazine’s “The Giant 100”, JET magazine’s “Who’s Hot To Watch in 2008” and Black Enterprise’s “Most Powerful Players Under 40.”

Packer is Co-founder and Chairman of the Atlanta based production company, Rainforest Films. Earlier this year, Packer and his business partner Rob Hardy were honored by Black Enterprise as one of the “Top 25 Money Makers in Hollywood.”

As Co-Founder and Chairman of Rainforest Films, Packer is responsible for producing and overseeing the company’s studio financed and self-financed films and distribution projects. His tenacious and visionary leadership fueled the production and led to the successful independent distribution of the company’s first theatrically released motion picture Trois. Trois grossed $1.2 million dollars and became the fastest million dollar grossing film distributed by African Americans.

Based on the company’s success as an independent distributor, Packer brokered a profitable partnership in 2001 between Rainforest Films and Sony’s Columbia Tri-Star to produce and distribute urban films. This partnership resulted in Packer producing the company’s largest project to date, Stomp The Yard, which held the #1 position at the box office for two weekends in January of 2007 and received Movie of the Year honors from the BET Hip Hop Awards.

Read the rest of the article/interview here.

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